Ford Military Discount
Who’s Eligible for the Ford Military Appreciation Offer?
Active Duty - Qualifying military and family members include:
- Active Military Personnel in the Army, Navy, Air Force, Marines, Coast Guard
- National Guard, Reservists Serving on Active Duty and members of the Delayed Entry/Enlistment Program (DEP)
- Veterans Separated within the last 24 months
- Spouse/Surviving spouse, or other household members
Retirees
- Retirees
- Regular Retirement
- Reserve Retirement
- Early Retirement (TERA)
- Medically Retired
- Spouse/Surviving spouse, or other household members
Veterans
- A person who served in the active military, naval, or air service, and who was discharged or released therefrom under conditions other than dishonorable. Must be within 24 months of separation.
Reservists
- Must be on order to deploy or were a veteran within 24 months of separation.
Frequently Asked Questions
What vehicles are eligible for this promotion?
This program provides a $500 Exclusive Cash Reward on a purchase or lease of eligible new 2023/2024/2025 Ford or Lincoln vehicles. Not available on Aviator®, Navigator®, Mustang® Dark Horse™, Mustang Shelby® GT500®, Mustang Mach 1®, F-150 Raptor®, Ranger® Raptor, Ford GT™, and Bronco Raptor. May not be used with other Ford/Lincoln private offers. Amounts may vary by market. Limit of 5 purchases or leases. U.S. residents only. Place a new retail order or take new retail delivery from a Ford Dealer’s or Lincoln Retailer’s stock by 1/2/25. See a Ford Dealer or Lincoln Retailer or go to www.fordrecognizesu.com for complete details and eligibility. (PGM# 32280)
How can a customer verify their Military eligibility and how long does the verification process take?
All verification must be completed through the www.fordrecognizesu.com site, by clicking on the "Register for Your Offer" link. This will route a consumer to our verification partner ID.me. Verification process typically takes less than a minute; however when verifying through the document upload option, it may take up to 4 minutes. Sarchione Ford of Alliance is also standing by to guide you through the process in the event that you need assistance.
I noticed that my incentive offer for the Military Program is different in Florida than in Ohio. Is that true?
More than likely, yes. This offer does vary by market so please see your dealer for additional program details and to confirm your eligibility.